Grasp Technologies adds three leaders to drive growth, product and customer experience

Grasp Technologies on Sept. 8 announced three leadership moves aimed at strengthening its customer, commercial and product functions. The changes elevate Tina Quattlebaum, add Nick Duenholter, and name Erik Dielschneider to guide the company’s next phase of growth.

Why it matters: - Grasp Technologies is tightening the link between customer success, sales and product management as it pushes to grow its travel data and automation business. - The appointments are designed to help the company turn fragmented travel data into more actionable insight for customers. - Stronger leadership across these functions can affect retention, revenue growth and product development at the same time.

What happened: - Grasp Technologies announced three leadership appointments on Sept. 8, 2026, in Dublin, Ohio. - Tina Quattlebaum was promoted to Chief Customer Officer. - Nick Duenholter joined Grasp Technologies as Vice President, Commercial Growth & Partnerships. - Erik Dielschneider was named Director of Product Management. - Grasp Technologies provides travel data, analytics and automation solutions.

The details: - Quattlebaum joined Grasp Technologies in August 2024 as Director of Customer Success. - She was promoted to Vice President of Customer Success in 2025. - Her new role focuses on helping customers realize consistent value across their relationship with Grasp Technologies. - Before Grasp, Quattlebaum spent nearly seven years at Pfizer as Director of Global Travel and Card Operations. - At Pfizer, she led a global team and managed a travel, card and meetings program representing more than $1 billion in spend. - She directed card strategies across 84 markets and helped expand online booking coverage to 89% globally. - She also worked with suppliers on integrated reporting across travel, card, expense, sustainability, wellness and business-unit performance. - Quattlebaum previously held leadership roles at BCD Travel, Hewlett-Packard, Agility Logistics, Nielsen, Dun & Bradstreet and JPMorgan Chase. - Her background includes sourcing, technology implementation, process improvement, reporting and customer experience. - Duenholter has 25 years of experience helping global enterprises use data, analytics and technology to improve business performance. - Before joining Grasp, he was Senior Account Executive at Emburse after its acquisition of TRIPBAM. - He advised major organizations, including numerous BTN100 companies, on using travel data to optimize hotel and air programs. - His work at Emburse and TRIPBAM focused on reducing travel spend, improving supplier performance, strengthening policy compliance and enhancing traveler experience. - Earlier in his career at Hewlett-Packard, Duenholter led global finance and business planning initiatives and helped build enterprise data aggregation and management strategies. - Dielschneider has been with Grasp for more than six years. - His roles at Grasp included customer success, sales engineering, product support and graspPAY implementation. - Before Grasp, Dielschneider led travel technology, innovation, global data consolidation, process improvement and complex client implementation initiatives. - He also co-managed a global corporate travel program with about $12 million in annual spend. - Dielschneider serves on the Global Business Travel Association’s Payments Committee. - In his new role, he will lead product definition, prioritization and roadmap execution. - Grasp said the three appointments strengthen its ability to understand the market, translate customer needs into product priorities and deliver value across the customer lifecycle. - The company said the changes will help deepen customer relationships, expand partnerships, develop new products and accelerate growth. - Grasp Technologies says its platform helps organizations unify, manage and activate travel data across fragmented systems. - The company’s solutions include data consolidation, reporting, analytics, automation and travel-related workflows. - Grasp says the platform is used by travel management companies, corporate travel departments and enterprise travel programs to improve visibility, efficiency and decision-making. - More information is available on Grasp Technologies’ website. - Grasp also provided a LinkedIn page.

Between the lines: - The leadership changes suggest Grasp Technologies is betting that customer experience, partnerships and product discipline will matter as much as technology features. - Quattlebaum’s travel buyer background and Duenholter’s commercial and analytics experience give Grasp two leaders with direct experience in the market the company serves. - Dielschneider’s move from implementation and support into product management points to a product strategy grounded in customer use cases.

What's next: - Quattlebaum will oversee customer value delivery across the full relationship with Grasp Technologies. - Duenholter will lead sales, new business, partnerships and strategic customer relationships. - Dielschneider will guide product priorities and roadmap execution as Grasp evolves its travel data and intelligence platform. - The company is positioning these three roles to work together more closely as it grows.